HEALTHCARE
DIGITAL TRANSFORMATION
How Consumerism, Technology, And Pandemic Are Accelerating the Future
by PADDY PADMANABHAN and EDWARD W. MARX
Foreword by Toby Cosgrove, MD
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Telehealth and digital transformation strategies for a post-pandemic era
This is an essential handbook and guide for digital health and digital transformation leaders in healthcare at a time when the industry is accelerating the adoption of telehealth and virtual care models in the wake of the pandemic, in response to the pandemic, and changing consumer preferences. Based on the authors’ extensive experience as hands-on practitioners, the book provides actionable insights on developing enterprise digital roadmaps and implementing digital health solutions at every touch point in a consumer’s journey. With a strong background in healthcare technology, the authors provide practical insights and guidance on developing a robust technology strategy, picking the right technology partners and implementing enterprise digital roadmaps successfully.
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Authors
Paddy Padmanabhan
Edward W. Marx
Paddy Padmanabhan
Paddy Padmanabhan, CEO, Damo Consulting
Paddy Padmanabhan is an award-winning business leader and trusted C-suite Advisor with a proven history of success in guiding key strategies across the healthcare and technology sectors. He is the CEO of Damo Consulting, a digital transformation and growth advisory firm focused on the healthcare sector. Both commercially astute and entrepreneurially adept, Paddy has garnered a reputation for driving growth and efficiencies in both large corporates and start-ups within the healthcare technology industry. A visionary leader and practitioner, he has worked at globally recognized firms such as Accenture, GE, and Wipro, where he built large global technology businesses and spearheaded strategic growth initiatives. He has also been in Silicon Valley start-ups that went through successful exits. A respected and credible voice in healthcare technology, Paddy is widely considered a thought leader and expert practitioner in digital transformation and growth strategy. He is the author of The Big Unlock – Harnessing Data and Growing Digital Health Businesses in a Value-Based Care Era (Archway Publishing, Nov 2017), and hosts a widely acclaimed podcast featuring C-suite executives from healthcare and technology. He is widely published and quoted in industry publications and has a long-running by-lined column in CIO magazine on digital health technology.Edward W. Marx
Edward W. Marx, Chief Digital Officer, The HCI Group
Edward Marx is husband to Simran and father of Brandon, Talitha, Nicholas, Austin & Shalani. He serves as the Chief Digital Officer for Tech Mahindra / HCI Health & Life Sciences division. He has been blessed to serve as a CIO in many progressive organizations to include Cleveland Clinic, New York City Health & Hospitals, Texas Health Resources and University Hospitals of Cleveland. Simultaneously Edward began his distinguished military career starting as a combat medic and finishing as a combat engineer officer. Edward has written many books including the best-selling Voices of Innovation (2019), Scenes from an Early Morning Run (2019), Extraordinary Tales of a Rather Ordinary Man (2015). He is set to release a book on sexuality in marriage co-written with Simran (2020). In his spare time Edward races for Team USA Duathlon and loves to hike and climb mountains with Simran. Edward received his bachelor’s in psychology and master’s in design, merchandising and consumer sciences, all from Colorado State University. 
Edward W. Marx, Chief Digital Officer, The HCI Group
What’s inside the book
- The future of healthcare in a post COVID-19 era
- Healthcare’s digital transformation journey
- Creating an agile digital transformation blueprint
- Leveraging maturing and emerging technologies
- Building technology partnerships for success
- Getting digital transformation right
Who should read this book
Healthcare technology executives responsible for telehealth and digital front door solutions, clinicians with responsibility and oversight for virtual care programs, industry analysts looking for a deeper understanding of the healthcare industry’s digital transformation, students, researchers, and media personnel who cover healthcare and technology.
Also by Paddy Padmanabhan
The Big Unlock
Harnessing Data and Growing Digital Health Businesses in a Value-Based Care Era
$29.50 (with free shipping in the United States)
Receive regular updates on Paddy’s thought leadership and Damo Consulting’s insights on digital health and digital transformation.
What industry leaders say about Healthcare Digital Transformation: How Consumerism, Technology and Pandemic are accelerating the future.
Published August 2, 2020 by Productivity Press I ISBN 9780367476571 I Language: English
“The ability to combine experience and industry wisdom with a willingness to learn and change makes the difference between an organization that is on the leading edge and one that is not. Digital offers unique and valuable insights that will help technologists promote and support innovation and transform processes and cultures.”
“The future of healthcare is now, as response to COVID-19 has shown us. Virtual, always available, and at home. Now it’s up to us to make a new normal of care delivery- liberating, highly efficient and effective. This book shows us a clear path forward in the midst of crisis.”
“A must read for all interested in digitalization and the future of healthcare IT. Written by a nationally recognized leader with professional integrity.”
“Digital medicine is now medicine. Technology should increase the quality of the data available to physicians and enhance the consumer experience for patients. Edward and Paddy identify why healthcare is at an inflection point and how a digital transformation benefits all. This book outlines well why all providers should embrace the change and accelerate their digital transformation.”
“Timely and inspiring! Our new digital world will require leadership that is innovative, courageous, passionate and effective. Ed and Paddy provide a roadmap that healthcare leaders must embrace.”
“Can you embrace, then transcend what's tragic to build new opportunities for yourself, families, and networks leveraging technical shifts. This is how healthcare can become more efficient, precise, and physically distant --safe for clinicians and patients. Ed and Paddy have the expertise, know-how, and networks; Let them help light your path.”
“I recognized Ed’s career potential when I hired him for his very first healthcare job - and Ed proved me right!”
“Healthcare Digital Transformation" is a breath of fresh air for an industry that often keeps the windows closed. In their excellent book, Ed Marx and Paddy Padmanabhan make the case that for healthcare executives to grow, they must seek both knowledge and talent from outside the domain, looking to other industries for novel ways forward.”
“Covid-19 pandemic has pushed the healthcare industry into the biggest disruption in decades forcing fundamental examination of how business and services are provided. Healthcare Digital Transformationis a forward-looking blueprint to navigate and “create” the future state. Ed Marx and Paddy Padmanabhan are uniquely positioned to write this timely and important book, as each have had extensive and varied experiences within large and complex healthcare organizations.”
“Understanding digital is critical for any organization, especially as we move toward the post-pandemic era. This is a great roadmap for any Leader, regardless of industry. As an example, and what makes this book such a great tool/roadmap; is each chapter includes a high-level ‘consult’- practical ideas you can use to implement the concepts from the respective chapter.”
“Transformations are never easy, digital or physical. Everyone knows that the Healthcare industry needs a massive revamp. Ed Marx and Paddy Padmanabhan’s book is a refreshing look at how one engages in an enterprise transformation that is based on a three-legged framework that sits on vast domain experience, process/method rigor and new age digital technology.”
“Thoroughly enjoyed the book and it is certainly the most comprehensive call-to-action that I have seen as of yet in terms of framing the digital evolution and landscape in healthcare.”
“The ideas in this book were time tested, successful strategies that I, as The CEO of New York City Health & Hospitals and Ed, as chief digital officer implemented during largest public hospital system’s the process of digital transformation. The framework is foundational for success for any organization no matter where you are.”
“This is the most timely book of our times that not only provides the guidance to alter the slow spiral diminish of our industry, but rather prepares us with a roadmap and applies the intellectual capital to accelerate our transformation and embraces the digital world to exceed any other industry from the past.”
“Best Health IT book I’ve read in years. Great work!”
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